In the early years, HIV and AIDS caused a huge shock, both to society and to the people affected by it. Healthy young people became seriously ill and died within a short period of time. This led to fear, anger and despair. Even now, when HIV is discussed in the media, that fear can sometimes still be felt.
The way HIV is presented in the media is not always sympathetic. For many people living with HIV, this is something they have to learn to deal with. Talking to other people who have HIV can help to boost their confidence. Unfortunately, people with HIV encounter prejudice from people close to them. There is no ready-made solution, but knowledge, self-confidence and understanding can help a person.
People with HIV may also face prejudice from healthcare professionals or service providers. Research shows that young healthcare professionals in particular often have HIV-related stigmatising attitudes. This is probably because they have much less experience with HIV than their older colleagues who worked during the HIV epidemic.